Event branding and submission developed for AIGA Toledo

Midwest is best

AIGA Post was born from a convergence of several of 2020’s curveballs: quarantine keeping people apart (physically and emotionally); a desire to continue to showcase local artist & designer talent in the safest manner possible; and the threat of the privatization of the United States Postal Service, an integral pillar of communication and connection for Americans everywhere.

AIGA Toledo and Detroit worked in tandem to bring to life 20 individually designed risograph printed postcards. As part of the AIGA Toledo Board, I not only participated, but created a brand around the AIGA Post project.

My design submission, Ope! The Midwestern Game, is a tongue-in-cheek reflection of the endless optimistic endeavors of Midwesterners. If you dare to play, you’ll find that you’ll never land on the winning square, but rather continue to press on.